Date: 2012 - 2016
CopyTrans.net is the place to find, download and buy the CopyTrans® softwares. The website exist since 2004 and its design has evolved as well as the products it houses.
The website structure is really specific and its traffic too. It contains many legacy from experiments and choices that were made during these 12 years. Release any changes cloud have a huge impact on traffic and sales. As the Webmaster & Web Designer in chef, my role was to keep the website up to date, to develop new pages, to improve the existing one and to resolve any issue.
During these 3 years, we added a company's blog and we moved all the FAQ & online support to WordPress. In 2015 we also moved the main website to WordPress to give to the marketing team more control the content.
The home page changes from 2012 to 2016
The home page is one of the most sensible page of the website in terms of traffic & sales and any changes may have a huge impact. We used an A/B testing tool to constantly improve the content and the design and to understand the way user interact with the web site.
2015 - 2016 redesign
Images, logos, product name & icons - © CopyTrans® / WindSolutions